The transformation at Lunch Garden: dgtgroup as an indispensable partner

A digital relaunch to be proud of

Lunching, dining, but also breakfast, aperitifs and enjoying teatime: from now on, you can do it all in a more relaxed way at Lunch Garden. The Belgian restaurant chain turned a period of major restructuring and reflection into a resounding relaunch. With a new strategic growth plan and the support of investor CIM Capital – more agile and free of historical debt – the chain reopened a large part of its restaurants. That rebirth goes hand in hand with an extensive restyling and digitalization, and that is exactly where our collaboration plays a key role in renewing the customer experience.

One partner, the complete solution

We make a difference at Lunch Garden by offering a true total solution: from the hardware and software to complete content creation, motion design and the planning of scenarios for all screens. This creates a consistent, attractive and always up-to-date presentation of menus, suggestions and promotions. Customers are informed about the offer in a modern, enticing way, ensuring smoother flow and a better overall experience. No loose collection of suppliers, but one point of contact that oversees the whole.

Behind the scenes: control and overview with Centoview

In addition to the visible improvement for the customer, digitalization also boosts operational efficiency. With our own Centoview signage CMS, menus and promotions are adjusted centrally and in real time, saving time and resources that previously went into manual, repetitive tasks. In the Quick Service Restaurant sector, where speed and an attractive presentation are crucial, this is a game changer: digital menu boards replace static prints and allow the chain to switch at lightning speed to daily specials, seasonal promotions and current prices.

More than a supplier, a strategic partner

Over the years, we grew from a supplier of hardware and software into a strategic partner that proactively thinks along about experience and efficiency in every restaurant. That complete peace of mind – from the first concept sketch of the content to the flawless execution and management of the scenarios on every digital touchpoint – proves the value of this partnership. After a period of reflection, Lunch Garden is moving into the future with confidence and a brand-new digital look, ready to serve the Belgian consumer for many years to come.